market research society (mrs)
market research company in London, United kingdom

mrs.org.uk LinkedIn

Founded: 1946

11-50

London, United kingdom

market research

About

The Market Research Society (MRS) is the world's leading research association providing a comprehensive range of services including job resources, accredited research supplier directories, training programs, events, publications, and accreditation services
MRS supports research professionals by offering tools, insights, and networking opportunities to enhance their expertise and advance their careers.

Geographic Focus

MRS primarily serves professionals in the UK and Ireland but also has a global reach through the Global Insight Academy, which upskills over 2,000 professionals annually from more than 30 countries.

Key Services & Benefits

Research Jobfinder: The No.1 jobs resource for research and insight professionals.

Accredited Research Suppliers: The only source of accredited research suppliers in the UK and Ireland.

International Journal of Market Research (IJMR): The definitive source of research news and opinion.

Fair Data Mark: Helps consumers recognize trustworthy data providers.

Geodemographics (GKB): For applications of geodemographics and big data.

Recruiter Accreditation: Training materials for qualitative research recruiters.

Extensive Events: Drives innovation, hosts debates, and connects research professionals.

Company Partner Accreditation: Demonstrates organizational commitment to quality insight.

Global Insight Academy: Offers a wide range of courses and qualifications globally.

MRS Annual Conference: Focuses on future industry frontiers and sector strengths.

Research Buyers Guide: Powered resource for finding research agencies.

Ethical Standards: Champions highest ethical, commercial, and methodological practices.

Resources and Publications: Newsletters, reports, and the International Journal of Market Research.

Target Customers

MRS targets a diverse range of individuals and organizations within the market research and insights industry
This includes research professionals seeking career advancement through job resources and training, accredited research suppliers in the UK and Ireland, companies looking for accreditation to demonstrate quality and compliance, academics and students interested in research methodologies, and global professionals accessing the Global Insight Academy
Additionally, MRS serves organizations focused on ethical research practices, data quality, and those interested in the application of geodemographics and big data.

Unique Value Proposition

MRS stands out as the premier global authority in market research by offering accredited supplier directories, high-quality training through the Global Insight Academy, and extensive networking opportunities via its events and conferences
The organization champions ethical, commercial, and methodological excellence, providing trust signals like the Fair Data mark
With a robust global presence and a commitment to upskilling over 2,000 professionals annually, MRS ensures its members stay competitive and informed in a rapidly evolving industry.