
carat systementwicklungs-und marketing gmbh & co.kg
automotive company in Mannheim, Germany
Founded: 1997
51-200
Mannheim, Germany
automotive
About
- CARAT Automotive is a leading procurement and marketing cooperation dedicated to supporting independent auto parts dealers in the medium-sized sector
- They offer a comprehensive range of services including logistics, IT solutions, marketing, private labels, workshop concepts, and trade systems to ensure sustainable success and growth for their member companies.
Geographic Focus
CARAT Automotive operates primarily within Germany, with key locations in Mannheim and Castrop-Rauxel. They maintain a nationwide network of members and partners, enabling comprehensive logistics and support across the country.
Key Services & Benefits
Comprehensive logistics infrastructure with the ad-CARGO central warehouse
Innovative IT solutions for process optimization and efficiency
Exclusive private label range of car and truck spare parts
Performance marketing and print expertise
Individualized workshop concepts to enhance service offerings
Extensive nationwide dealer network for easy access
Strong brand partnerships and strategic alliances
Centralized purchasing and assortment management
Regular promotions and special offers for dealers
Central logistics support to ensure reliable supply chains
Target Customers
- The primary target customers are independent auto parts dealers and wholesalers operating within the medium-sized segment of the automotive parts industry
- Additionally, CARAT Automotive serves automotive workshops seeking high-quality spare parts, workshop equipment, and comprehensive service offerings
- The cooperation also targets industry partners involved in logistics, IT, and marketing who support the automotive aftermarket sector.
Unique Value Proposition
- CARAT Automotive distinguishes itself by acting as a unified cooperation for independent auto parts dealers, offering tailored solutions that encompass logistics, IT, marketing, and private label products
- Their strong market penetration, centralized purchasing strategies, and comprehensive support services enable member companies to achieve competitive purchasing conditions, reliable parts supply, and enhanced operational efficiency
- Additionally, their extensive dealer network and innovative workshop concepts provide added value to their customers.
Pricing
Pricing details are not explicitly available on the website.
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