the incentive group

the incentive group
marketing and advertising company in White plains, United states

Founded: 1988

11-50

White plains, United states

marketing and advertising

About

  • The Incentive Group (TIG) specializes in creating and managing B2B loyalty and incentive programs
  • Utilizing their proprietary white-label loyalty management platform, inGauge, TIG offers tailored solutions designed to drive revenue growth, enhance customer engagement, and improve retention for businesses across various industries.

Geographic Focus

Based in White Plains, NY, TIG serves clients on a national and potentially international scale, catering to businesses seeking to implement B2B loyalty programs across various regions.

Key Services & Benefits

    White-label loyalty management software (inGauge)

    Customized B2B incentive programs (e.g., Contractor Rewards, Distributor Loyalty, SPIFFs)

    Curated rewards catalog

    Real-time reporting and analytics

    Customer insights and surveys

    Comprehensive reward fulfillment process management

    In-house customer service and support

    Consultancy and account management services

    Integration and education features tailored to specific marketing needs

Target Customers

  • TIG targets mid to large-sized businesses seeking to implement or enhance their B2B loyalty and incentive programs
  • Their services are ideal for companies looking to reward contractors, distributors, channel partners, and sales teams
  • Industries served include technology, telecommunications, and other sectors where maintaining strong B2B relationships is crucial for incremental revenue growth and competitive advantage.

Unique Value Proposition

  • With over 30 years of experience, TIG stands out as a leading B2B loyalty marketing agency
  • Their proprietary platform, inGauge, offers comprehensive features for managing incentives and rewards, including surveys, curated rewards, customer insights, and real-time reporting
  • TIG’s expertise in developing customized programs, combined with their white-label solution, ensures seamless integration and enhanced customer engagement, setting them apart from other loyalty providers.

Contact

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