seo | law firm
marketing and advertising company in Tampa, United states

seolawfirm.com LinkedIn

Founded: 2006

11-50

Tampa, United states

marketing and advertising

About

Custom Legal Marketing (CLM) offers comprehensive digital marketing and SEO services specifically tailored for law firms
Their services include website design and optimization, on-site and off-site SEO, pay-per-click (PPC) campaign management, content marketing, local SEO, link building, reputation management, video and media content creation, social media marketing, and detailed tracking and reporting through their proprietary CLM Lounge platform.

Geographic Focus

CLM serves law firms in various regions, including major cities like Chicago, Detroit, Los Angeles, and Pennsylvania. Their strategies are adaptable to different geographic markets, ensuring local SEO effectiveness across multiple locations.

Key Services & Benefits

Website design and optimization for law firms

On-site SEO including keyword management and meta tags

Off-site SEO including link building and local citations

Pay-Per-Click (PPC) campaign management and optimization

Content marketing: blogs, Q&A, long-form content

Video and media content creation: explainer, testimonial, and story videos

Podcast production and distribution

Ebook creation and promotion for lead generation

Social media marketing tailored to platforms like Facebook, LinkedIn, Twitter, YouTube

Reputation management through client reviews on Google, Yelp, Facebook, and BBB

Comprehensive tracking and reporting via the CLM Lounge

Conversion optimization including A/B testing and landing page improvements

Press outreach and press kit distribution

Target Customers

CLM primarily targets law firms of various specializations such as personal injury, criminal defense, business law, real estate law, and more
Their ideal clients are legal professionals and firms seeking to enhance their online presence, attract higher-quality clients, and increase their case load through effective SEO and digital marketing strategies
These firms range from solo practitioners to larger, established legal practices aiming to dominate their local and competitive markets.

Unique Value Proposition

Custom Legal Marketing distinguishes itself by exclusively focusing on the legal sector, providing specialized and tailored SEO and digital marketing solutions designed to meet the unique needs of law firms
Their integrated approach combines on-site optimization, off-site strategies, PPC management, and comprehensive content creation, all supported by a team of journalists, lawyers, and marketing professionals
Additionally, CLM offers real-time tracking and reporting through the CLM Lounge, ensuring clients have continuous visibility into their campaign performance.

Pricing

Pricing details for CLM's services are not explicitly provided on the website. However, membership fees for listing on the Better Business Bureau (BBB) range from $250 to $500 per year.