texas state department of marketing

texas state department of marketing
higher education company in San marcos, United states

11-50

San marcos, United states

higher education

About

  • The McCoy College of Business Department of Marketing at Texas State University offers comprehensive education and training programs in marketing
  • They provide undergraduate concentrations in professional sales and services marketing, as well as a master’s program in Marketing Research and Analysis
  • Additionally, the department offers professional development workshops, guest lectures, networking events, student competitions, and various student organizations to enhance practical skills and career readiness.

Geographic Focus

The Department of Marketing is based at Texas State University, indicating a primary focus on serving students in Texas. However, the programs and opportunities may be accessible to a broader audience through online offerings and national competitions.

Key Services & Benefits

    Undergraduate concentration in professional sales

    Undergraduate concentration in services marketing

    Master’s program in Marketing Research and Analysis

    Professional development workshops

    Guest lectures from industry experts

    Networking events for students and professionals

    Participation in student competitions

    Active student organizations related to marketing

    Access to professional headshots and business workshops

Target Customers

  • The primary target audience includes prospective undergraduate and graduate students interested in pursuing careers in marketing, professional sales, and marketing research
  • It also targets current students seeking to enhance their skills through workshops and competitions, alumni interested in networking opportunities, and donors or supporters who wish to contribute to the department’s growth and resources.

Unique Value Proposition

  • The Department of Marketing at Texas State University distinguishes itself through its nationally ranked B.B.A
  • in Marketing program, offering specialized concentrations and a newly introduced master’s program
  • It provides extensive extracurricular opportunities such as professional development workshops, networking events, and student competitions, fostering a well-rounded and competitive education
  • The department’s strong community engagement and consistent achievements in national competitions further reinforce its commitment to excellence.

Pricing

Pricing information is not explicitly provided on the website content.

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