rheingold international
market research company in San francisco, United states
51-200
San francisco, United states
market research
About
- Rheingold Institute Cologne offers depth psychological and cross-cultural market and media research services
- They provide comprehensive market insights through in-depth explorations such as interviews, focus groups, immersions, and ethnographies, supported by advanced AI and digital tools.
Geographic Focus
Rheingold operates internationally with offices in Germany, San Francisco (USA), and Shanghai (China), serving clients worldwide.
Key Services & Benefits
Rheingold deepEmotions - Understanding and measuring emotions
Expedition Insights - Research as an experience
rheingoldConceptLab - Creative concept development in a team in digital times
rheingold Arena - Hybrid exploration
rheingoldCoCreation - Looking through the customer's glasses
Brand Success Code - Strengthen brands
Strategy consulting
Conquering Markets - The Continent of Markets
rheingoldInsights - Articles, studies, and publications
MIA AI Avatar - Digital representative for future consumer behavior insights
rheingold greenStrategy - Sustainability implementation tools
Target Customers
- Rheingold targets businesses seeking a competitive edge through deep psychological and cross-cultural market research
- Their services are ideal for companies aiming to develop psychologically relevant strategies, products, brands, and marketing campaigns
- They cater to organizations looking to understand dynamic consumer behaviors and trends, including those focusing on sustainability and generational studies
- Additionally, their global presence suggests they serve multinational corporations and businesses operating in diverse geographic markets.
Unique Value Proposition
- Rheingold distinguishes itself by integrating depth psychological expertise with advanced AI and digital tools to provide actionable and psychologically relevant market insights
- With over 30 years of experience and conducting more than 5,000 in-depth explorations annually worldwide, their seasoned team of psychologists uncovers unconscious fears, desires, and driving forces that influence consumer behavior
- Their unique combination of qualitative research methods and innovative digital solutions like the MIA AI avatar sets them apart in the market research field.
Pricing
Pricing information is not available on the website.
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