cascade insights
market research company in Portland, United states

Founded: 2006

Cascade Insights provides B2B market research and marketing services tailored specifically for the B2B technology sector
Their offerings include brand research, market segmentation, buyer persona development, messaging strategies, competitive intelligence, and Research Activation™ services to help tech companies gain actionable insights and drive strategic decisions.

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Cascade Insights targets businesses operating within the B2B technology sector, including companies offering software, hardware, and other technology solutions
Their services cater to organizations seeking to enhance their market understanding, develop effective marketing strategies, and train competitive intelligence teams
Ideal clients include CI managers, marketing teams, and decision-makers in tech companies aiming to leverage detailed market research for growth and competitive advantage.

Cascade Insights stands out through its exclusive focus on the B2B tech sector, backed by over 15 years of specialized experience
Their personalized approach ensures that projects are tailored to the unique needs of each client, providing deep, actionable insights
The firm's proprietary methodologies like Act With Clarity™ and Research Activation™ further differentiate them by offering clear, strategic guidance and effective implementation of research findings.