famebit
marketing and advertising company in Playa vista, United states

About

• YouTube BrandConnect is a self-service platform that connects content creators with brands for branded content campaigns
• It provides tools for brands to execute and manage their campaigns and enables creators to find and collaborate on branded opportunities within YouTube Studio.

Geographic Focus

The platform is available to creators globally, with specific actions available for those based outside of the U.S., such as expressing interest or declining offers and managing contact preferences with brands.

Target Customers

• The primary target customers are twofold: 1
• Brands and advertisers seeking to execute branded content campaigns by partnering with YouTube creators
• These brands utilize the proprietary influencer dashboard to identify and manage collaborations with suitable creators. 2
• YouTube creators who meet specific eligibility requirements and are looking to monetize their content through branded partnerships
• These creators gain access to various campaign opportunities, retain creative control, and can choose which brands to collaborate with.

Unique Value Proposition

• YouTube BrandConnect offers seamless integration within the YouTube ecosystem, providing both brands and creators with a streamlined platform to manage branded content campaigns
• Its proprietary influencer dashboard allows brands to efficiently discover and collaborate with creators, while creators benefit from retaining creative control and having access to vetted, relevant brand opportunities directly within YouTube Studio.

Pricing

Pricing details are not explicitly provided on the website. Earnings from branded content campaigns vary based on factors such as campaign size and creator reach. Creators have the ability to negotiate the price for each opportunity directly with the brands.

Contact

• [email protected]
• [email protected]