tvadsync
marketing and advertising company in New york, United states
Founded: 2013
11-50
New york, United states
marketing and advertising
About
- TVadSync offers a performance advertising platform that leverages intelligent targeting by combining the priming power of TV with the conversion opportunities of digital media
- This enables broadcasters, cable and satellite providers, advertisers, and agencies to execute highly effective and data-driven marketing campaigns.
Geographic Focus
United States, with offices located in Los Angeles, New York, and Dublin.
Key Services & Benefits
Capture Raw TV Data from 51 Million U.S. Households
Post-Consumption Preference Data from 15 Million Additional Households
Smart Tribes Identification for Detailed Audience Insights
1:1 Cross-Device Targeting and Intelligent Tribe Data Integration
In-Depth Reporting on Consumer Behavior, Campaign Reach, and Frequency
Incremental Reach Solution Combining Regression Analysis with Algorithmic Bidding
Matching Tune-Ins or Web Visitors to Specific Households and Individuals
Census Representative Research Panel for Performance Reporting
Target Customers
- TVadSync targets broadcasters and cable/satellite providers seeking value-added audience targeting solutions for their advertising clients
- Additionally, it serves advertisers aiming to strengthen their customer relationships and agencies looking to advance their clients’ marketing strategies with cutting-edge, data-driven insights.
Unique Value Proposition
- TVadSync uniquely combines extensive TV viewership data with digital media capabilities to create precise audience targeting through Smart Tribes
- Its proprietary incremental reach solution integrates regression analysis with algorithmic bidding, ensuring economically deduplicated reach and convergent frequency management
- This fusion of TV and digital intelligence enables advertisers to maximize campaign effectiveness and achieve superior consumer engagement.
Contact
Social Media
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