About
- Merkle offers B2B marketing and customer experience consulting services, leveraging data-driven strategies to help organizations create world-class business experiences that inspire people, grow businesses, and deliver transformative outcomes.
Geographic Focus
Merkle operates globally, with specific mentions of presence in the United States, Southeast Asia (including Thailand), and China, indicating a strong international footprint.
Key Services & Benefits
Transforming customer experience from manual processes to self-service commerce
Leveraging chat technologies to enhance brand and audience connections
Interactive knowledge platforms to reduce the risks of employee turnover
Empowering B2B digital strategies with Salesforce integration
CRM-focused search restructuring to drive leads and efficiency
Optimizing and increasing Return on Ad Spend (ROAS) across multiple markets on Amazon
Supersized selling experiences tailored for B2B environments
Account-Based Marketing (ABM) implementation and strategies
Comprehensive customer experience (CX) imperatives and leadership guidance
Flexible composable accelerators for rapid value delivery
Target Customers
- Merkle targets leading B2B brands and enterprises seeking to enhance their customer experiences, drive revenue growth, and navigate the complexities of the modern B2B landscape
- Their clients are typically organizations looking to integrate marketing, sales, and customer strategies to meet evolving buyer expectations and achieve sustainable business growth.
Unique Value Proposition
- Merkle distinguishes itself with a specialist global B2B team that possesses deep expertise and decades of experience in partnering with top-tier B2B brands
- Their integrated approach combines marketing, sales, and customer experience strategies, supported by innovative technologies and data-driven insights, enabling clients to stay ahead in a competitive and rapidly changing market.
Pricing
Pricing details are not available on the website.
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