dma

dma
marketing and advertising company in New york, United states

Founded: 1917

51-200

New york, United states

marketing and advertising

About

  • The Association of National Advertisers (ANA) offers comprehensive marketing trade association services, including ethical marketing guidelines, data stewardship resources, consumer privacy solutions like DMAchoice, and access to a vast content library with research, case studies, and industry insights
  • They provide support through advocacy, education, and connections to help marketers drive growth and build stronger brands.

Geographic Focus

United States of America

Key Services & Benefits

    Content Library with case studies, research, and industry insights

    DMAchoice mail suppression service

    Ethical Marketing guidelines and conduct principles

    Complaint filing mechanism for marketing practices

    Data Excellence and Privacy practice

    Measurement & Accountability Committee

    Compliance resources and accountability reporting capabilities

    National conferences, including Masters of Data & Technology Conference

    Member-exclusive online content portfolio

    Advocacy, innovation, and education initiatives

    Best-in-class awards programs

Target Customers

  • The ANA targets marketing professionals and organizations, including over 20,000 influential brands
  • Their audience includes members from various sectors seeking ethical marketing practices, data excellence, privacy management, compliance resources, and strategic growth initiatives
  • Additionally, they cater to the nonprofit sector through specialized conferences and resources.

Unique Value Proposition

  • ANA stands out as the largest U.S
  • trade association dedicated to all aspects of marketing, combining the strengths of ANA and DMA under a single brand
  • They emphasize ethical marketing, comprehensive data stewardship, and offer extensive resources and services that support marketers in driving growth, building brands, and navigating the complexities of data and privacy.

Pricing

DMAchoice mail suppression service requires a nominal processing fee for registration, which is valid for 10 years.

Contact

Social Media

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