affinity solutions

affinity solutions
marketing and advertising company in New york, United states

Founded: 2005

51-200

New york, United states

marketing and advertising

About

  • Affinity Solutions provides comprehensive consumer purchase data and insight solutions tailored for financial companies, brands, and retailers
  • Utilizing vast datasets and proprietary AI technology, they offer customizable insights through their Consumer Insights Studio to analyze and enhance customer behavior for business growth.

Geographic Focus

United States and United Kingdom

Key Services & Benefits

    Consumer Insights Studio

    Consumer Purchase Insights

    Consumer Purchase Lift

    Consumer Purchase Audiences

    Card-Linked Engagement

    Consumer Bank Campaigns

    Comet™ AI Technology

    Customizable Demographic and Geographic Insights

    Real-Time Data Transformation

    Strategic Partnerships with Major Brands

Target Customers

  • Affinity Solutions targets a diverse range of customers including financial institutions such as banks, brands and media platforms, retail and Quick Service Restaurants (QSR), consulting and investing firms, marketing agencies, and advertising partners
  • Their solutions are designed to meet the needs of businesses seeking to enhance customer loyalty, optimize marketing strategies, and gain deep consumer behavior insights.

Unique Value Proposition

  • Affinity Solutions distinguishes itself by offering the largest deterministic consumer purchase datasets in the U.S
  • and U.K., coupled with customizable insights at the merchant, demographic, and geographic levels
  • Their proprietary AI technology, Comet™, transforms real-time data into actionable insights, enabling clients to connect marketing campaigns directly to conversions
  • Strategic partnerships with industry leaders like Disney and Netflix further underscore their capability to deliver precise and impactful consumer insights.

Pricing

Pricing details are not explicitly provided on the website. Interested parties are encouraged to contact an Affinity Solutions representative for information regarding data scale and potential pricing, especially for UK data.

Contact

Social Media

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