coda ventures
market research company in Nashville, United states

About

• Coda Ventures is a marketing and media research and consulting firm that specializes in helping newspapers turn research and analytics into increased advertising revenue
• They provide revenue-driven insights, measure reader engagement, identify local topics of interest, and offer outsourced research and marketing functions.

Geographic Focus

Coda Ventures serves local newspapers across various regions in the United States, as evidenced by their client partners which include publications from Tulsa, Richmond, Omaha, Orange County, and more.

Target Customers

• Coda Ventures primarily targets local and regional newspapers, including major newspaper groups and associations
• Their services are designed for newspaper publishers seeking to enhance advertising revenue, improve reader engagement, and optimize their content strategies across various platforms such as print, web, social media, and digital applications.

Unique Value Proposition

• Coda Ventures stands out by offering comprehensive, revenue-driven insights tailored specifically for the newspaper industry
• They provide a holistic approach by quantifying market reach across multiple platforms and transforming data into actionable strategies that boost advertising revenue and reader loyalty
• Additionally, their ability to outsource routine research and marketing functions to a team of industry experts allows clients to save costs while leveraging high-quality data analysis and reporting.

Pricing

Pricing details are not available on the website.

Contact

• [email protected]