optculture
marketing and advertising company in Houston, United states
Founded: 2012
11-50
Houston, United states
marketing and advertising
About
- OptCulture offers an all-in-one Omni-Channel Marketing Platform designed for retail, direct-to-customer (D2C), and e-commerce companies
- The platform enables seamless and personalized customer experiences across multiple channels, enhancing brand reach and engagement.
Geographic Focus
USA, UAE, India, and serves over 250 global brands worldwide.
Key Services & Benefits
Engage
Campaigns
Segmentation
Customer 360
Experience
Coupons & Promotions
Gift Cards
E-Receipts
Customer Apps
Surveys and Forms
Loyalty Programs
Referral Programs
Employee Discounts
Business Analytics
In-store POS Integrations (Retail Pro, Prism, Heartland, Microsoft Dynamics 365, Ginesys, Shopify POS, Zwing by Ginesys, Logic ERP, Posist, Pet Pooja)
Technical Integrations (Webforms, Gamification, Email Provider, Landing Pages, WhatsApp, SMS)
E-commerce Integrations (Shopify, WooCommerce, Magento)
Open API
Target Customers
- OptCulture targets retail businesses, D2C brands, and e-commerce companies of all sizes
- Their solutions cater to various sectors including apparel and accessories, footwear, furniture and home decor, department stores, sporting goods, pet stores, restaurants, and clubs
- They serve over 250 global brands seeking to implement effective omni-channel marketing strategies.
Unique Value Proposition
- OptCulture distinguishes itself with a leading-edge SaaS platform that seamlessly integrates with a wide range of POS systems and e-commerce platforms
- It offers personalized, cross-channel customer engagement and robust loyalty programs both online and in physical stores
- The platform reduces cost per contact and significantly enhances customer retention rates, backed by trusted results from global brands.
Contact
Social Media
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