optculture

optculture
marketing and advertising company in Houston, United states

Founded: 2012

11-50

Houston, United states

marketing and advertising

About

  • OptCulture offers an all-in-one Omni-Channel Marketing Platform designed for retail, direct-to-customer (D2C), and e-commerce companies
  • The platform enables seamless and personalized customer experiences across multiple channels, enhancing brand reach and engagement.

Geographic Focus

USA, UAE, India, and serves over 250 global brands worldwide.

Key Services & Benefits

    Engage

    Campaigns

    Segmentation

    Customer 360

    Experience

    Coupons & Promotions

    Gift Cards

    E-Receipts

    Customer Apps

    Surveys and Forms

    Loyalty Programs

    Referral Programs

    Employee Discounts

    Business Analytics

    In-store POS Integrations (Retail Pro, Prism, Heartland, Microsoft Dynamics 365, Ginesys, Shopify POS, Zwing by Ginesys, Logic ERP, Posist, Pet Pooja)

    Technical Integrations (Webforms, Gamification, Email Provider, Landing Pages, WhatsApp, SMS)

    E-commerce Integrations (Shopify, WooCommerce, Magento)

    Open API

Target Customers

  • OptCulture targets retail businesses, D2C brands, and e-commerce companies of all sizes
  • Their solutions cater to various sectors including apparel and accessories, footwear, furniture and home decor, department stores, sporting goods, pet stores, restaurants, and clubs
  • They serve over 250 global brands seeking to implement effective omni-channel marketing strategies.

Unique Value Proposition

  • OptCulture distinguishes itself with a leading-edge SaaS platform that seamlessly integrates with a wide range of POS systems and e-commerce platforms
  • It offers personalized, cross-channel customer engagement and robust loyalty programs both online and in physical stores
  • The platform reduces cost per contact and significantly enhances customer retention rates, backed by trusted results from global brands.

Contact

Social Media

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