marketing systems group
market research company in Horsham, United states

About

• Marketing Systems Group (MSG) is a leading global provider of technology, services, and information solutions tailored for the survey, sensory, and marketing research industries
• They offer a comprehensive suite of online qualitative and quantitative research software, panel management tools, global sampling capabilities, market research intelligence, automated feedback systems, predictive dialing telephony, and geographic information services.

Geographic Focus

MSG has a global focus, offering worldwide sampling capabilities and services tailored to various geographic regions.

Target Customers

• MSG targets market research companies, survey researchers, sensory research organizations, and businesses conducting qualitative and quantitative research
• Their solutions cater to entities seeking advanced online survey tools, panel management software, and comprehensive sampling solutions
• Additionally, academic institutions, corporate research departments, and agencies requiring global sampling and hard-to-reach respondent data are primary customers.

Unique Value Proposition

• MSG differentiates itself through over thirty years of industry expertise, offering a rich legacy of innovative and comprehensive research tools
• Their global sampling capabilities, quality data provision, and ability to reach hard-to-access respondents set them apart
• The integration of diverse tools such as GENESYS Sampling Solutions and PRO-T-S predictive dialing, combined with expert consulting services, ensures clients receive end-to-end research solutions that are both user-friendly and highly effective.

Pricing

Pricing details are not available on the website.