nailbiter
market research company in Herndon, United states

About

• Nailbiter offers a videometric platform that enables manufacturers and researchers to observe and understand consumer behavior by capturing and analyzing video and audio data from in-store and online shopping experiences
• This platform leverages real-time video metrics to provide actionable insights into consumer decision-making processes.

Geographic Focus

Nailbiter has a global focus, serving clients and partners worldwide.

Target Customers

• Nailbiter targets manufacturers, brands, and market researchers who seek to gain deep insights into consumer behavior
• Their solutions are ideal for companies looking to enhance product development, optimize in-store and online experiences, and make data-driven marketing decisions
• Additionally, they cater to organizations interested in leveraging advanced video analytics to replace traditional market research methods.

Unique Value Proposition

• Nailbiter distinguishes itself through its ability to capture and analyze video and audio data at scale, providing a more dynamic and comprehensive understanding of consumer behavior compared to traditional market research
• By allowing consumers to narrate their shopping experiences in real-time, Nailbiter uncovers not only stated preferences but also latent and emotional drivers behind purchasing decisions.

Pricing

Pricing information is not available on the website.