disqo

disqo
market research company in Glendale, United states

Founded: 2015

201-500

Glendale, United states

market research

About

  • DISQO is a leading advertising effectiveness measurement platform that enables brands, agencies, and media companies to understand and optimize the incremental impact of their advertising across all platforms and media
  • Through deterministic insights and AI-driven intelligence, DISQO helps marketers measure brand and performance outcomes, connect with consumers, and drive growth.

Geographic Focus

DISQO is headquartered in New York, NY, with additional offices in Armenia. Their consumer audience platform primarily focuses on the US market, providing access to the largest direct US consumer audience for market research and advertising measurement.

Key Services & Benefits

    Incremental impact measurement for brand and performance outcomes

    Cross-platform and multi-channel measurement

    Deterministic insights with real consumer data

    100% proprietary consumer audience access

    AI-driven intelligence and expert support

    Comprehensive view of the customer journey

    Self-service insights and hands-on guidance options

    Audience solutions for market research and consumer studies

    Automated audience access for large-scale studies

    Integration with social, TV, digital, and commerce channels

Target Customers

  • DISQO's target customers include brands seeking to measure the effectiveness of their advertising campaigns, marketing agencies looking to provide data-driven insights to their clients, media companies aiming to demonstrate the value of their ad inventory, and marketers interested in cross-platform advertising effectiveness
  • Additionally, DISQO serves large enterprises that require comprehensive measurement solutions to optimize their media plans and achieve growth.

Unique Value Proposition

  • DISQO stands out with its deterministic ad effectiveness measurement, connecting real consumer journeys and sentiments across multiple platforms without gaps
  • Their 100% proprietary audience platform provides the largest direct US consumer data, ensuring high-quality, actionable insights
  • DISQO's AI-driven intelligence and expert support allow clients to measure incrementality accurately, optimize campaigns confidently, and demonstrate the true impact of their advertising, setting them apart in the ad measurement industry.

Pricing

No pricing information is available on the website.

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