retargeter
marketing and advertising company in Emeryville, United states

About

• ReTargeter offers highly targeted, data-driven programmatic display advertising solutions focused on retargeting and prospecting
• They provide custom media strategies tailored to each client's unique business goals, acting as an extension of the client's marketing team.

Geographic Focus

Not explicitly specified in the provided website content.

Target Customers

• ReTargeter targets both Business-to-Business (B2B) and Direct-to-Consumer (D2C) organizations
• Their services are suitable for businesses with in-house marketing capabilities as well as marketing agencies seeking specialized retargeting and prospecting solutions
• Essentially, their clients are marketers and agencies looking for customized display advertising strategies to differentiate themselves from competitors.

Unique Value Proposition

• ReTargeter distinguishes itself by offering tailored, data-driven programmatic advertising solutions instead of one-size-fits-all campaigns
• They provide dedicated Account Managers with both emotional intelligence (EQ) and analytical skills (IQ) to deeply understand and optimize each client's media strategy
• Their commitment to transparency, brand safety, and viewability ensures that advertisers have control over ad placements and only pay for impressions that meet high-quality standards.

Pricing

ReTargeter offers viewability-based pricing (vCPM), allowing advertisers to pay only for impressions that meet IAB viewability standards. Specific pricing details include a reference to $8.29, though the exact context of this figure is not explicitly detailed on the website.