sequel response
marketing and advertising company in Eden prairie, United states

sequeldm.com LinkedIn

Founded: 2010

11-50

Eden prairie, United states

marketing and advertising

About

SeQuel Response is a full-service direct mail and direct marketing agency that specializes in data-driven direct response campaigns
They offer comprehensive solutions including direct mail marketing strategies, digital marketing services, integrated campaigns combining both mail and digital channels, and advanced analytics to optimize performance and maximize ROI.

Geographic Focus

Geographic focus information is not explicitly provided in the website content.

Key Services & Benefits

Direct Mail Marketing Strategy

Digital Marketing Solutions

Integrated Digital Marketing & Direct Mail

SeQuel Surround™ digital enhancement

Data-driven marketing strategies

Full-service turnkey solutions (campaign conception, graphic design, execution, analytics)

Comprehensive email marketing and social media programs

Multi-channel digital marketing (email, paid search, paid social, display advertising, native advertising, YouTube, CTV|OTT, programmatic video, programmatic audio)

Target Customers

SeQuel Response primarily targets businesses and brands seeking to accelerate growth through direct response marketing
Their services are especially tailored for industries such as insurance services and home services
They cater to companies looking to enhance customer acquisition and engagement through both traditional direct mail and modern digital marketing strategies, aiming to reach and resonate with their ideal customers effectively.

Unique Value Proposition

SeQuel Response stands out through its data-driven approach and proprietary testing methodologies that optimize campaign performance
Their unique SeQuel Surround™ technology integrates digital enhancements with direct mail to create synchronized touchpoints across various online platforms
Additionally, their full-service capabilities, from campaign conception to detailed analytics, combined with creative excellence and sophisticated modeling techniques, provide clients with informed decision-making and maximized ROI.

Pricing

SeQuel's direct mail pricing is determined by factors such as campaign volume, print production and postage costs, mailing list sources, and the level of digital integration. They work with clients to optimize these elements to align with specific campaign goals and budgets, ensuring cost-effective and high-impact marketing solutions.