
mckinney
marketing and advertising company in Durham, United states
Founded: 1969
201-500
Durham, United states
marketing and advertising
About
- McKinney is a full-service branding and advertising agency that helps brands solve business problems through creativity and strategic attention
- They offer a comprehensive range of services including brand strategy, communication strategy, influencer marketing, social media management, data and analytics, tech and innovation, media planning and buying, and integrated creative production
- Additionally, McKinney has developed proprietary tools like BrandAI to enhance brand measurement and analysis.
Geographic Focus
McKinney operates from multiple locations including Durham, North Carolina; New York, NY; Los Angeles, CA; Plano, TX; Scottsdale, AZ; and Toronto, ON.
Key Services & Benefits
Integrated Creative Development
Brand Experience Design
Audience Definition and Targeting
Comprehensive Brand Strategy
Strategic Communication Planning
Human Insight Analysis
Influencer Marketing Integration
Social Media Management
Data & Analytics Services
Tech & Innovation Solutions
Media Planning, Buying, & Optimization
Integrated Creative Production
Target Customers
- McKinney primarily targets fitness, nutrition, and lifestyle brands seeking to empower their market presence
- They also focus on innovative clients redefining solutions for diseases and chronic conditions
- Their ideal customers are mid to large-sized businesses looking for creative and strategic branding solutions to enhance their brand experience, engage targeted audiences, and achieve business objectives through integrated marketing efforts.
Unique Value Proposition
- McKinney distinguishes itself with over 56 years of experience in creating impactful brand attention and solving complex business challenges through creativity
- Their proprietary AI tool, BrandAI, provides advanced brand measurement and analysis capabilities
- The agency is recognized for its integrated creative development, fostering a creative and innovative culture, and receiving numerous industry accolades such as Ad Age A-List Agency Standout and Fast Company's 100 Best Workplaces for Innovators
- Their in-house team of innovators and technologists ensures the seamless execution of concepts from ideation to prototyping.
Pricing
Pricing details are not available on the website.
Contact
Social Media
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