missouri beef industry council
marketing and advertising company in Columbia, United states

About

• The Missouri Beef Industry Council is a state-level organization dedicated to promoting and supporting the beef industry in Missouri through marketing initiatives, educational resources, and industry advocacy.

Geographic Focus

Missouri

Target Customers

• The primary target customers are beef producers and cattle farmers in Missouri, industry stakeholders, agricultural professionals, and consumers interested in Missouri-grown beef products
• Additionally, it targets families and individuals interested in nutrition and cooking with beef, as indicated by their content focused on "Mo Kids Mo Fit".

Unique Value Proposition

• The Missouri Beef Industry Council uniquely provides tailored support and marketing specifically for Missouri's beef industry, leveraging the Beef Checkoff Program to fund and maintain internal resources
• It offers comprehensive resources spanning from cattle raising to consumer education, fostering a strong local beef community.