shapiro+raj
market research company in Chicago, United states

Founded: 1955

Shapiro+Raj is a leading market research and insights consultancy that provides strategic, brand-building insights through an integrated team of social scientists, data analysts, brand strategists, and creative ideators
They utilize a blend of social science, behavioral economics, technology, and human expertise to deliver actionable business strategies and transformative outcomes for their clients.

The geographic focus is not explicitly mentioned in the website content.

Shapiro+Raj targets a diverse range of industries including Restaurant/Retail, Pharma/Healthcare, Home Improvement, Paint Brands, Retail Chains, Snacks and Beverages, Consumer Packaged Goods, and more
Their clients typically include senior executives such as Chief Marketing Officers, Senior Directors of Market Research, SVPs of Marketing, and other key decision-makers seeking strategic insights to drive business growth and competitive advantage.

Shapiro+Raj distinguishes itself through its unique integration of social science and behavioral economics with cutting-edge technology and human-centric approaches
With over 60 years of experience, they have consistently driven over $100 billion in market cap growth for clients in the past seven years
Their proprietary methods, such as Guided Deliberations™, and their ability to synthesize complex data into actionable strategies set them apart, providing future-forward insights that challenge industry norms and foster transformative business outcomes.