About
- FMI is the Food Marketing Institute, a trade association that represents and advocates for the entire food industry
- They work to advance a safer, healthier, and more efficient consumer food supply through collaboration, resources, and industry initiatives.
Geographic Focus
The geographic focus is not explicitly stated on the website, but it is likely centered on the United States food industry.
Key Services & Benefits
2025 Store Manager Award Nominations
Research reports on grocery shopper behavior
Insights on retail media evolution
Data management solutions for the food industry
Digital engagement strategies for grocery shopping
Tariff and trade resources
Industry events and photo galleries
Free daily briefings on food retailing top stories
Target Customers
- FMI primarily targets professionals and businesses within the food industry, including grocery retailers, suppliers, manufacturers, and other stakeholders involved in the food supply chain
- Their audience includes store managers, industry executives, and those interested in food retailing trends and best practices.
Unique Value Proposition
- FMI offers comprehensive advocacy and resources tailored to the food industry, promoting safety, health, and efficiency in the consumer food supply
- Their unique offerings include industry awards, in-depth research on consumer behavior, tariff resources, and digital engagement tools that help members stay informed and competitive.
Pricing
Pricing details are not available on the website.
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