
cooptions health & wellness
marketing and advertising company in Apex, United states
Founded: 1993
11-50
Apex, United states
marketing and advertising
About
- CoOptions Health & Wellness operates The Sampling Store™, a leading U.S
- experiential product sampling agency
- They provide comprehensive product sampling services across various wellness, travel, and lifestyle venues, offering end-to-end solutions from conception through execution.
Geographic Focus
Nationwide coverage across the United States, including specific mentions of 103 major airports in the U.S. and 4 in Canada, 70 major ski resorts nationwide, and presence in key metropolitan areas like New York City.
Key Services & Benefits
<feature>Yoga Studio Network™ with over 5,100 independent and chain yoga studios nationwide</feature>
<feature>Cross-Training Gym Network™ reaching 14,000+ functional fitness gyms</feature>
<feature>Life Time Athletic partnerships across 180+ destinations and 9,000 sporting events</feature>
<feature>Barre Studio Network™ engaging over 1,000 dance-inspired barre studios</feature>
<feature>Life Time Kids Camps sampling to 100,000 children ages 5-12</feature>
<feature>Women’s Fitness Networks™ targeting up to 2 million women</feature>
<feature>Campus Sports & Fitness Network™ across more than 2,000 college campuses</feature>
<feature>Ski Resort Network™ in up to 70 major U.S. ski resorts</feature>
<feature>Outdoor Adventure Network™ engaging 1.5 million outdoor enthusiasts</feature>
<feature>Vacation Travel Network™ connecting with 30,000 Airbnb, VRBO, and HomeAway properties</feature>
<feature>Publix® A1A Marathon, Health Expo, & In-Store Campaign collaboration</feature>
<feature>Tanger Outlets partnership delivering up to 60 million samples annually</feature>
<feature>Hair & Nail Salon Networks™ reaching 100,000 salons nationwide</feature>
<feature>Airport Store Network™ engaging up to 65 million passengers monthly</feature>
<feature>Metro Commuter Network™ targeting busy commuters in major cities</feature>
<feature>Seniors Network™ sampling to over 3,500 Senior Centers</feature>
<feature>DIY Network™ connecting with 20,000 independent hardware stores</feature>
<feature>Dry Cleaning Network™ reaching up to 40,000 stores nationwide</feature>
<feature>End-to-End Solutions including sampling planning, creative services, geo-mapping, and consumer research</feature>
<feature>Production services such as printing, overwrapping, card-tipping, and custom packaging</feature>
Target Customers
- The primary target customers are Consumer Packaged Goods (CPG) companies such as Nestlé, Campbell’s, Kraft/Heinz, Mondelez, P&G, Pepsico, Kellogg’s, General Mills, Pfizer, Unilever, Clorox, Church & Dwight, J&J, and Beiersdorf
- Additionally, major retailers like Walmart, Publix, Kroger, CVS/pharmacy, and Walgreens are targeted
- They also cater to brands aiming to engage specific demographics including active adults, families, yoga enthusiasts, cross-training gym members, affluent travelers, outdoor adventure enthusiasts, vacation travelers, amateur athletes, outlet shoppers, salon customers, airport passengers, commuters, older adults (55+), DIY enthusiasts, and fashion-conscious professionals.
Unique Value Proposition
- CoOptions Health & Wellness distinguishes itself through its extensive proprietary networks across a diverse range of wellness, travel, and lifestyle touchpoints with 100% opt-in participation
- With over 650 million samples distributed since 1994, they offer a one-stop-shop for product sampling, providing strategic collaboration and end-to-end services that ensure tailored trial and conversion solutions for each client.
Pricing
Pricing details are not explicitly provided on the website.
Contact
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