great britain & northern ireland campaign
marketing and advertising company in Zeals, United kingdom

About

• The GREAT Britain & Northern Ireland Campaign is the UK’s international communications programme aimed at enhancing the UK’s global reputation and driving economic growth by encouraging international audiences to visit, study, trade, invest, live, and work in the UK.

Geographic Focus

Great Britain & Northern Ireland, promoted in 164 countries globally.

Target Customers

• International audiences including potential tourists, international students, business investors, trade partners, and individuals interested in living and working in the UK
• Additionally, the campaign targets global private sector partners, international embassies, consulates, and multiple government departments to collaboratively promote the UK's strengths.

Unique Value Proposition

• The GREAT Campaign is one of the world’s most impactful nation branding and marketing initiatives, backed by the UK government and utilized by 26 government departments and arms-length bodies
• It boasts a high-quality, consistent brand presence in 164 countries and has delivered substantial economic returns of £7 billion since its inception.

Pricing

Pricing information is not available.