total media
marketing and advertising company in London, United kingdom

About

• Mediaplus Group UK is a behavioral planning agency that leverages behavioral science, strategy consulting, creative content, media planning and buying, data analysis, and digital technology to create impactful campaigns and drive business growth for their clients.

Geographic Focus

Mediaplus Group UK primarily operates within the United Kingdom, with offices located in London, Birmingham, and Manchester. Additionally, the company engages with international clients and extends services across Europe, including Germany, as evidenced by their acquisition of the UK's Total Media Group and handling European accounts such as Bosch and Kikkoman.

Target Customers

• Mediaplus Group UK targets businesses and organizations seeking to enhance their marketing and communication strategies through data-driven and behavioral science-based approaches
• Their clients include brands and retailers looking to increase visibility, engage effectively with target audiences, drive sustainable growth, and develop impactful advertising campaigns
• Industries served range from retail, automotive, food and beverage, to fashion, as evidenced by their work with clients like Bosch, Kikkoman, DEICHMANN, Odlo, and Ehrmann
• Additionally, they cater to companies prioritizing sustainability and seeking to integrate ESG principles into their media strategies.

Unique Value Proposition

• Mediaplus Group UK distinguishes itself as the behavioral planning agency in the UK by integrating behavioral science with comprehensive media and communication strategies
• Their unique value lies in their multidisciplinary approach, combining strategy consulting, creative content, data analysis, and digital technology to develop tailored, impactful campaigns that drive genuine customer actions and sustainable business growth
• As a certified B Corp and committed to ESG principles, they emphasize ethical and sustainable media planning
• Additionally, their in-house behavioral consultancy, Behave, provides actionable insights into human behavior, enabling the creation of campaigns that resonate authentically with target audiences.

Contact

• [email protected]