plan-apps

plan-apps
marketing and advertising company in London, United kingdom

Founded: 2013

11-50

London, United kingdom

marketing and advertising

About

  • Plan-Apps is a commerce marketing platform that streamlines the entire marketing campaign cycle
  • It connects brands and retailers, enabling users to plan, manage, and evaluate marketing campaigns or retail estates effectively using data-driven insights.

Geographic Focus

United Kingdom

Key Services & Benefits

    Streamlined budgeting and real-time spend tracking

    Aggregated trend analysis at media, retailer, and category levels

    Multi-retailer and multi-brand campaign planning

    Comprehensive measurement methodologies for customer-facing touchpoints

    Third-party integrations for finance reporting and deadline reminders

    Desktop-based campaign execution and management

    Access to over 4000 evaluations for informed decision-making

    Robust data analytics for SKU, brand, and category level insights

Target Customers

  • Plan-Apps targets large Fast-Moving Consumer Goods (FMCG) companies and major retailers across the UK
  • The platform is designed for marketing professionals who manage cross-retail portfolios of multiple brands, allowing them to budget, track spend, and optimize campaigns efficiently
  • It is also suitable for agencies and retail partners' media estates seeking a unified system to handle shopper marketing activities.

Unique Value Proposition

  • Plan-Apps offers a unique integrated platform that consolidates all aspects of commerce marketing, eliminating the complexity of managing multiple spreadsheets and disparate systems
  • Its robust data-driven approach provides transparent, consistent, and reliable measurement across various methodologies, enabling better decision-making and optimized marketing performance
  • The platform's ability to connect brands and retailers in one system enhances collaboration and efficiency, setting it apart from competitors.

Pricing

Pricing details are not available on the website.

Contact

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