
plan-apps
marketing and advertising company in London, United kingdom
Founded: 2013
11-50
London, United kingdom
marketing and advertising
About
- Plan-Apps is a commerce marketing platform that streamlines the entire marketing campaign cycle
- It connects brands and retailers, enabling users to plan, manage, and evaluate marketing campaigns or retail estates effectively using data-driven insights.
Geographic Focus
United Kingdom
Key Services & Benefits
Streamlined budgeting and real-time spend tracking
Aggregated trend analysis at media, retailer, and category levels
Multi-retailer and multi-brand campaign planning
Comprehensive measurement methodologies for customer-facing touchpoints
Third-party integrations for finance reporting and deadline reminders
Desktop-based campaign execution and management
Access to over 4000 evaluations for informed decision-making
Robust data analytics for SKU, brand, and category level insights
Target Customers
- Plan-Apps targets large Fast-Moving Consumer Goods (FMCG) companies and major retailers across the UK
- The platform is designed for marketing professionals who manage cross-retail portfolios of multiple brands, allowing them to budget, track spend, and optimize campaigns efficiently
- It is also suitable for agencies and retail partners' media estates seeking a unified system to handle shopper marketing activities.
Unique Value Proposition
- Plan-Apps offers a unique integrated platform that consolidates all aspects of commerce marketing, eliminating the complexity of managing multiple spreadsheets and disparate systems
- Its robust data-driven approach provides transparent, consistent, and reliable measurement across various methodologies, enabling better decision-making and optimized marketing performance
- The platform's ability to connect brands and retailers in one system enhances collaboration and efficiency, setting it apart from competitors.
Pricing
Pricing details are not available on the website.
Contact
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