
xeerpa
marketing and advertising company in Madrid, Spain
Founded: 2012
11-50
Madrid, Spain
marketing and advertising
About
- Xeerpa offers a CRM/CDP enrichment solution that collects consented First-Party Data from customers and fans based on their interactions on social media platforms, providing insights into their favorite brands, interests, and lifestyles.
Geographic Focus
Spain, Germany, The Netherlands
Key Services & Benefits
Generate detailed Buyer Persona analysis of customers with key characteristics and affinities.
Utilize Social Login 2.0 to discover customers' lifestyles, preferences, and favorite brands.
Enrich CRM, CDP, or Data Warehouse profiles with 400 data points including likes and interests.
Provide personality insights based on AI analysis.
Identify and target customers who interact with content, mention brands, or relevant hashtags.
Implement Progressive Profiling to gather user information through personalized interactions.
Offer periodic reports based on profiling and engagement data.
Calculate social scores using 300+ social interest categories for personalized marketing.
Integrate seamlessly with CRM, Data Warehouse, Data Lake, and marketing platforms for a 360º customer view.
Target Customers
- Xeerpa targets businesses and marketers who utilize CRM/CDP systems to enhance their customer data through social media interactions
- This includes brands, marketing teams, and companies seeking to gain a deeper understanding of their customers, fans, and prospects for personalized marketing and engagement strategies.
Unique Value Proposition
- Xeerpa distinguishes itself as the #1 CRM/CDP enrichment solution by providing consented First-Party Data derived from social media interactions
- With over 400 data points, including likes, interests, comments, and visited places, combined with AI-driven personality insights, Xeerpa enables businesses to achieve a highly personalized understanding of each customer, enhancing marketing effectiveness and customer engagement.
Contact
Social Media
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