media cogent

media cogent
marketing and advertising company in Sandton, South africa

Founded: 2019

11-50

Sandton, South africa

marketing and advertising

About

  • Media Cogent is an intelligent, integrated, all-media, cloud-based global technology platform that optimizes all media management processes
  • It facilitates comprehensive media planning, buying, financial control, administration, security, and collaboration across multiple media channels.

Geographic Focus

Media Cogent has a global focus, supporting multi-currency operations and enabling collaboration across various regions and markets worldwide.

Key Services & Benefits

    Accurate media planning with built-in rules and calculations

    Direct media purchasing with vendors via the platform

    Real-time spend tracking against version-controlled budgets

    Strict purchase order (PO) management protocols

    User-level permissions for enhanced security

    Shared media view for all agencies and advertisers

    Standardized, error-free media plan development and implementation

    Compliance with corporate governance mandates

    Real-time status and performance tracking of media investments

    Multi-currency dashboards for global reporting

    Collaborative access for all users involved in the media process

    On-demand real-time financial and media reporting

Target Customers

  • Media Cogent targets media professionals, including media agencies, advertising agencies, marketers, and corporate marketing departments
  • It is designed for organizations and individuals involved in planning and buying media across multiple markets, enabling collaboration among creative and media teams globally.

Unique Value Proposition

  • Built for media people by media people, Media Cogent offers an omni-channel media management solution that integrates planning, buying, financial controls, and collaboration into a single cloud-based platform
  • Its pre-defined planning rules, real-time tracking, and standardized error-free media plans enhance efficiency and accuracy, setting it apart from competitors.

Pricing

Pricing details are not available on the website.

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