wideopenplatform
marketing and advertising company in Johannesburg, South africa

About

• Wideopen Platform offers comprehensive advertising signage solutions tailored to both client and building requirements
• Their services include large format printed PVC, mesh, one-way glass executions with night illuminations, and full building wraps using a light framing system
• Additionally, their subsidiary, Arms Wideopen, specializes in Cause-Related Marketing, integrating brands with social initiatives to enhance brand exposure and impact.

Geographic Focus

Wideopen Platform operates primarily in South Africa, with offices in Johannesburg, Durban, and Cape Town. They also have a presence in Australia, indicating a focus on both African and Australian markets.

Target Customers

• Wideopen Platform primarily targets large and established brands seeking high-impact outdoor advertising solutions
• Their client list includes major companies across various industries such as automotive (Nissan, Toyota, Ford), beverages (Absolut Vodka, Heineken, Coca-Cola), technology (Nokia, Sony, Samsung), finance (Standard Bank, ABSA, Sanlam), and consumer goods (Unilever brands like Dove and Lipton)
• Additionally, they cater to government entities and large organizations looking for innovative signage and cause-related marketing campaigns.

Unique Value Proposition

• Wideopen Platform distinguishes itself through its ability to offer full-spectrum signage solutions that seamlessly integrate with building structures, providing both aesthetic appeal and functional advertising
• Their expertise in Cause-Related Marketing through Arms Wideopen allows clients to engage in socially impactful campaigns that resonate with audiences on a deeper level
• This combination of advanced signage technology and socially responsible marketing creates a unique blend of visibility and brand integrity.