salt & candy
marketing and advertising company in Cape town, South africa

About

• Salt & Candy is a creative and strategic transformation partner offering purpose-led businesses award-winning, strategy-led marketing campaigns
• Their services include brand strategy, paid media, social media management, branding and messaging, web design and development, AI automation, story collaboration, and traditional media relations, specializing in Shopify and WordPress websites.

Geographic Focus

Primarily South Africa, with some international clients including global brands.

Target Customers

• Salt & Candy targets purpose-driven businesses ranging from start-ups and small businesses to medium and large enterprises
• Their clientele includes South Africa’s leading start-ups and small businesses, as well as some of the world’s biggest and most exciting brands
• They focus on organizations looking to build future-proof concepts that deliver results.

Unique Value Proposition

• Salt & Candy stands out by combining award-winning, strategy-led marketing campaigns with smart AI-driven strategies
• They focus on "story-doing" rather than just storytelling, ensuring that strategies are at the heart of all their services
• Their decade-long experience and specialization in Shopify and WordPress platforms allow them to elevate brands, enhance customer engagement, and optimize marketing strategies effectively.