garrison group
marketing and advertising company in Porto, Portugal
Founded: 2002
51-200
Porto, Portugal
marketing and advertising
About
- Garrison Group is a global strategic marketing consulting company that offers a unique human-centric marketing approach
- They provide end-to-end strategic marketing consulting services, including brand strategy, customer journey analysis, segmentation, innovation, and integrated consulting to empower brands to grow exponentially.
Geographic Focus
Garrison Group operates globally, serving clients in 25 countries with both international and local marketing expertise.
Key Services & Benefits
Human-centric Marketing Approach
Brand Strategy Development
Customer Journey Analysis
Proprietary Segmentation Models
Integrated Consulting Services
Marketing Workshops and Seminars
Portfolio Optimization
Channel Optimization
Marketing & Sales Alignment
Innovation Focused Strategies
Loyalty Programs and Sales Toolboxes
Social Responsibility Strategies
Media Planning Methodology
Performance Alignment
Business Segmentation for B2B Marketing
Target Customers
- Garrison Group primarily targets both B2B and B2C organizations seeking to enhance their marketing strategies through a human-centric approach
- Their services are tailored for companies looking to build emotional connections with consumers, improve customer and human experiences, and achieve exponential growth
- They cater to diverse industries, including beverages, banking, retail, and pharmaceuticals, and serve clients on a global scale, operating in 25 countries.
Unique Value Proposition
- Garrison Group differentiates itself with its proprietary human-centric marketing methodologies that focus on delivering meaningful human experiences beyond traditional customer experiences
- Their patented segmentation models, such as iPlay Children and iAm Teenage, and tools like the Orbiter, enable deep and actionable insights
- Additionally, their ability to integrate both traditional and digital marketing concepts, coupled with real-world best practices, ensures that clients receive tailored and effective strategies that drive sustainable growth.
Pricing
Pricing details are not available on the website.
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