the focus group
marketing and advertising company in Rotterdam, Netherlands

About

• The Focus Group offers comprehensive cost-saving solutions for small and medium-sized businesses by negotiating with telecom and energy providers
• Additionally, they provide online marketing services, specializing in search engine advertising, to help businesses effectively reach their target audiences.

Geographic Focus

Netherlands

Target Customers

• The primary target customers are small and medium-sized enterprises (SMEs) seeking to reduce their non-core operational costs such as TV, Internet, Telefonie, and energy expenses
• These businesses are looking for expert assistance in managing and optimizing their fixed costs while also enhancing their online marketing efforts through targeted search engine advertising.

Unique Value Proposition

• The Focus Group stands out by leveraging collective bargaining power to negotiate the most favorable rates with multiple telecom and energy providers on behalf of its members
• They provide a single point of contact for managing all fixed costs, ensuring streamlined service and significant cost savings
• Additionally, their expertise in online marketing ensures that businesses can effectively reach and engage their target audiences.

Pricing

Not available