mares consumer intelligence
market research company in Cuauhtemoc, Mexico
Founded: 2005
11-50
Cuauhtemoc, Mexico
market research
About
- MARES is a 100% Mexican company specializing in market research and data analysis with a consulting approach
- They collect and analyze consumer trends and preferences to provide clients with insights and strategic recommendations to make informed decisions and enhance market competitiveness.
Geographic Focus
Based in Mexico City, Mexico, indicating a focus on the Mexican market.
Key Services & Benefits
SHOPPER - Rank & Sort
SHOPPER - Pruebas de anaquel
SHOPPER - Usos y hábitos
SHOPPER - Segmentación
SHOPPER - Entendimiento del comprador en PV
INNOVACIÓN - Evaluación de conceptos
INNOVACIÓN - Pruebas sensoriales
INNOVACIÓN - Diseño de empaque
INNOVACIÓN - TURF Analysis
MARCA - Arquitectura de marca
MARCA - Imagen y posicionamiento
MARCA - Validación de nombres / logotipos
OTROS - Mystery Shopper
OTROS - Tiempos y movimientos
OTROS - Satisfacción (NPS)
OTROS - UX (Digital RRSS)
PRECIOS - Van Westendorp Analysis
PRECIOS - Newton Miller Smith
PRECIOS - Valor percibido
PRECIOS - Conjoint Analysis
COMUNICACIÓN - Evaluación de campañas publicitarias
COMUNICACIÓN - Evaluación de promociones
Target Customers
- Businesses and organizations seeking to understand consumer behavior, market trends, and preferences
- Their services are tailored for companies aiming to make data-driven decisions to improve competitiveness, targeting both B2C and B2B sectors.
Unique Value Proposition
- MARES combines over a decade of provider experience with six years on the client side, offering a balanced understanding of both client and provider needs
- As a fully Mexican company, they collaborate closely with clients to develop customized projects addressing diverse informational needs across various business areas.
Pricing
Specific pricing details are not available. However, MARES offers pricing analysis services including Van Westendorp Analysis, Newton Miller Smith, Valor percibido, and Conjoint Analysis.
Contact
Social Media
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