optimus
marketing and advertising company in Nairobi, Kenya

11-50

Optimus is a comprehensive Marketing Automation Platform designed to drive customer acquisitions and enhance customer lifetime value
It integrates four powerful modules—Programmatic Ad Serving, Lead Management, Lifecycle and Cross-sell Communications Automation, and Look Alike Audiences Finder—into a single platform, enabling businesses to automate and optimize their marketing efforts at scale and speed.

Africa, with a presence in Nairobi, Kenya and over 18 clients across the continent.

Optimus targets businesses operating in emerging markets, particularly across Africa, within the sectors of banking, insurance, telecommunications, and airlines
These businesses seek to automate their marketing processes, manage leads effectively, and maximize customer lifetime value through data-driven strategies
Optimus caters to organizations looking to enhance customer acquisition, retention, and cross-selling through scalable and efficient marketing automation solutions.

Optimus stands out by offering a bespoke marketing automation solution tailored to the unique challenges of businesses in emerging African markets
Its integrated platform combines four essential modules, providing a unified system for programmatic advertising, lead management, automated customer communications, and audience targeting
This comprehensive approach enables businesses to drive exponential value, enhance scalability, and accelerate growth with data-driven insights and real-time analytics.