ipsos b&a
market research company in Dublin, Ireland

About

• Ipsos B&A is Ireland’s leading market research and insight consultancy, offering a comprehensive range of qualitative and quantitative research methodologies to help businesses understand consumer behavior, strategic marketing, and branding.

Geographic Focus

Ireland

Target Customers

• Ipsos B&A targets businesses and organizations in Ireland seeking to gain deep insights into consumer behavior, strategic marketing, and branding
• Their services are tailored for companies looking to address specific business challenges, enhance customer experience, develop brand strategies, and make data-driven decisions
• The target audience includes marketing professionals, brand managers, business strategists, and organizations across various industries that require in-depth market research and consultancy services.

Unique Value Proposition

• Ipsos B&A stands out through its long-standing legacy since 1985, combining high-quality qualitative and quantitative research methodologies
• Their bespoke research strategies, backed by extensive expertise and experience, provide clients with a clear understanding of consumer behavior and market dynamics
• Additionally, their large independent consumer panel, AcumenPanel.ie, offers access to the most representative consumer opinions in Ireland, enhancing the reliability and depth of their insights.

Pricing

Pricing details are not available on the website.

Contact

• [email protected]
• [email protected]
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