locad : adtech for ooh & pdooh

locad : adtech for ooh & pdooh
marketing and advertising company in New delhi, India

Founded: 2015

11-50

New delhi, India

marketing and advertising

About

  • LOCAD provides integrated AI and IoT-powered platforms tailored for Out of Home (OOH) and Digital Out of Home (DOOH) advertising
  • Their comprehensive solutions encompass mobile advertising, media planning, inventory management, proof of posting, monitoring, reporting, and programmatic DOOH content management, catering to various industry verticals.

Geographic Focus

LOCAD operates primarily in India with offices in New Delhi and Gurugram, and has an international presence in Singapore. Their solutions cater to both local vendors and national networks, indicating a focus on expanding within these geographic regions.

Key Services & Benefits

    MOBILE AD PLATFORM

    OOH MEDIA PLANNING PLATFORM (PLANO)

    OOH INVENTORY MANAGEMENT, POP, MONITORING & REPORTING PLATFORM (LOCAUDIT)

    DOOH CMS

    POP, MONITORING & REPORTING PRO (LOCAUDIT Pro)

    PROGRAMMATIC DOOH NETWORK

    Integrated AI and IoT Solutions

    Real-time Performance Data

    Automated Campaign Management

Target Customers

  • LOCAD targets a diverse range of customers including advertisers seeking targeted and scalable OOH campaigns, advertising agencies managing national and local advertising efforts, and media vendors requiring efficient inventory and campaign management
  • Additionally, their solutions cater to industry verticals such as Manufacturing, Logistics, Supply Chain, Retail, Warehousing, Facility Management, and Construction, addressing the specific needs of these sectors for effective outdoor advertising and monitoring.

Unique Value Proposition

  • LOCAD stands out by offering a comprehensive, one-stop AI and IoT-driven platform that seamlessly integrates various aspects of OOH and DOOH advertising
  • Their hyper-local mobile advertising capabilities, combined with automated and centralized processes for media planning and inventory management, ensure optimal targeting and efficiency
  • The real-time performance data and programmatic inventory purchasing further enhance campaign effectiveness while maintaining brand privacy and integrity.

Pricing

Not Available

Contact

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