happy thinking people
market research company in Munich, Germany

About

• Human8 is a next-generation marketing insight consultancy that helps brands uncover what matters by leveraging bold thinking, communities, and artificial intelligence to drive positive change.

Geographic Focus

Global

Target Customers

• Human8 targets brands and companies seeking to connect with people and culture to enhance their marketing strategies
• Their clients include major brands such as L’Oréal, KitKat, Anheuser-Busch, Beyond Meat, Bloomingdale’s, Mars Snacking, Barbie, and Standard Chartered
• They focus on brands looking to engage with emerging demographics like Gen Z parents and those aiming to innovate and transform their market presence through human-centric insights and technological integration.

Unique Value Proposition

• Human8 distinguishes itself by combining human-driven consultancy with advanced AI technologies and community engagement
• This hybrid approach allows them to provide deep, culturally relevant insights and actionable strategies that foster meaningful connections between brands and their audiences, driving sustainable positive change.