feld m

feld m
marketing and advertising company in Munich, Germany

Founded: 2002

51-200

Munich, Germany

marketing and advertising

About

  • FELD M – The Data Collective provides consulting and implementation services for data, analytics, and AI projects, offering comprehensive support from strategy development to infrastructure building, data activation, training, and ongoing support to create measurable value for businesses.

Geographic Focus

München, Germany, serving clients primarily in the German market and potentially beyond.

Key Services & Benefits

    Strategizing data, analytics, and AI usage

    Building scalable and customized data infrastructure

    Implementing data and analytics tools

    Developing tailored data products

    Activating data for actionable insights and marketing optimization

    Providing training to maximize data and tool utilization

    Privacy and consent management

    TrendRadar for staying ahead in data and analytics

    Web analytics and campaign tracking

    A/B testing for branding decisions

Target Customers

  • FELD M targets a wide range of organizations, including management and C-level executives, marketing and product teams, as well as data and technology teams
  • Their clientele includes large enterprises such as 11 DAX companies, indicating a focus on medium to large businesses seeking to leverage data and AI for strategic advantage.

Unique Value Proposition

  • FELD M differentiates itself through its interdisciplinary team comprising scientists, business economists, and philosophers, extensive experience of over 20 years, and a holistic approach that covers the entire data value chain
  • They emphasize flexibility, collaboration, personalized relationships, and the ability to deliver sustainable, tangible value tailored to each client's unique needs.

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