yougov deutschland gmbh
market research company in Köln, Germany

About

• YouGov Deutschland GmbH is a leading global Data & Analytics group specializing in online market research
• They offer comprehensive surveys, audience intelligence, campaign optimization, and brand analysis services, leveraging a vast consumer panel and advanced technologies to provide actionable insights for businesses, media owners, and agencies.

Geographic Focus

YouGov Deutschland operates on a global scale, offering data from more than 55 markets. Their significant presence in Germany is emphasized by being the most cited market research company in the country, catering to both national and international clients seeking comprehensive consumer insights.

Target Customers

• YouGov Deutschland targets major brands, media companies, advertising and marketing agencies, and businesses seeking in-depth market research and consumer insights
• Their services are designed for organizations that require precise data and analytics to inform strategic decisions, optimize campaigns, and understand consumer behavior across diverse demographic groups and international markets.

Unique Value Proposition

• YouGov Deutschland distinguishes itself through its high-precision data, extensive global consumer panel of over 27 million members in more than 55 markets, and the integration of advanced technologies and AI to enhance data accuracy and insights
• As the most cited market research company in Germany with a legacy of innovation since 2000, YouGov provides reliable, actionable intelligence that helps clients stay ahead of the competition.

Contact

• [email protected]
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