concept m research + consulting gmbh
market research company in Köln, Germany

About

• Concept m Research + Consulting GmbH offers advanced market research and strategic consulting services
• They utilize a deep psychological approach to deliver profound insights into consumer behavior, cultural trends, and unconscious motives, enabling clients to develop effective strategies for their brands and products.

Geographic Focus

Concept m has a strong international presence with experience in conducting studies across diverse cultures worldwide, including a specific mention of the Asia Pacific region.

Target Customers

• Their target audience includes businesses and organizations seeking comprehensive market research beyond standard quantitative and qualitative methods
• This includes companies aiming to understand the deep-seated motivations and cultural shifts influencing their target markets, as well as those looking to develop innovative solutions and actively transform their market presence
• Additionally, they cater to international clients requiring insights across diverse cultural contexts.

Unique Value Proposition

• Concept m stands out by integrating morphologische Marktpsychologie (morphological market psychology) into their research methodology, offering unexpected and deep insights into the unconscious and emotional factors driving consumer behavior
• Their interdisciplinary team of psychologists, marketing professionals, and creatives, combined with extensive international experience, empowers clients to uncover and leverage hidden motivations, fostering meaningful market transformations.

Pricing

Pricing information is not available on the website.

Contact

• [email protected]
• [email protected]