podmon: podcast monitoring
market research company in Jena, Germany

About

• PODMON is a podcast search engine and monitoring service that enables brands to discover topic trends, analyze podcast mentions of their brand and products, identify new podcast niches, and monitor their brand perception and competition through detailed podcast content analysis.

Geographic Focus

Germany and German-speaking markets

Target Customers

• PODMON targets businesses and brands looking to integrate podcasting into their marketing strategies, including marketing professionals, PR teams, advertisers, content creators, and corporations interested in brand monitoring and social listening through the podcast medium
• It is especially beneficial for those seeking to optimize their audio presence, manage brand reputations proactively, and gain competitive insights from podcast discussions.

Unique Value Proposition

• PODMON offers specialized podcast monitoring with deep-dive analytics that go beyond simple brand mentions by providing detailed insights into where and how brands are discussed in podcasts
• It identifies relevant podcast niches for authentic marketing, utilizes advanced technologies such as Natural Language Processing for precise analysis, and ensures transparency and brand safety within the growing podcast market.

Pricing

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