mediaanalyzer advertising research gmbh
market research company in Hamburg, Germany
Founded: 2003
11-50
Hamburg, Germany
market research
About
- MediaAnalyzer Advertising Research GmbH is an online market research institute specializing in advertising effectiveness
- They offer established testing methods for campaigns across all media channels, utilizing a combination of nonverbal tools and target group surveys to measure consumer reactions
- Based on these insights, they provide practical recommendations to maximize the impact of advertising campaigns.
Geographic Focus
MediaAnalyzer Advertising Research GmbH is based in Hamburg, Germany.
Key Services & Benefits
Test the effectiveness of your spot or animatics
Test the effectiveness of your audio spots
Test the effectiveness of your (digital) outdoor campaigns
Optimize your ads, inserts, or handouts
Measure the overall effectiveness of your online campaign
Test your campaign across different channels
Achieve maximum effect for your packages and displays
Review and adjust campaigns and media strategies
Benefit from additional offerings like concept testing and target group surveys
Target Customers
- MediaAnalyzer targets businesses and organizations that run advertising campaigns across various media channels
- This includes marketing departments, advertising agencies, and companies from diverse industries seeking to pretest and optimize their advertising efforts
- Their services are ideal for entities aiming to make data-driven decisions to enhance campaign effectiveness and avoid costly failures.
Unique Value Proposition
- MediaAnalyzer distinguishes itself through over 20 years of expertise in advertising effectiveness research
- They offer a unique combination of nonverbal tools such as AttentionTracking and EmotionTracking alongside detailed online surveys, providing deep and actionable insights
- Their comprehensive approach ensures practical, data-driven recommendations that maximize campaign success across all media channels.
Pricing
Pricing details are not available on the website.
Contact
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