um | universal mccann gmbh
marketing and advertising company in Frankfurt, Germany

About

• UM Deutschland, part of the global UM network under IPG Mediabrands, offers comprehensive media services that integrate branding and performance marketing
• They leverage artificial intelligence and human expertise to create "Full Color Media" strategies designed to generate maximum growth for their clients.

Geographic Focus

UM Deutschland is headquartered in Hamburg, Germany, with additional offices in Frankfurt am Main and Düsseldorf. Globally, UM operates in over 100 countries, employing more than 3,000 staff members.

Target Customers

• UM Deutschland targets large multinational corporations across various industries, including finance, consumer goods, technology, and food delivery
• Their clientele includes renowned brands such as American Express, Dyson, General Mills, Johnson & Johnson, Levi Strauss, Mattel, Enterprise, and Just Eat Takeaway
• These companies seek sophisticated and nuanced media strategies to enhance their brand presence and performance.

Unique Value Proposition

• UM Deutschland uniquely combines artificial intelligence with human understanding to navigate and leverage complex media landscapes
• Their "Full Color Media" approach ensures that media strategies are not oversimplified but are tailored to capture the nuances of each client's brand and market
• Additionally, their commitment to responsible media practices, including ESG ratings, sets them apart in the industry.

Contact

• [email protected]