About
- Symaps offers a comprehensive location intelligence platform that provides geomarketing data and decision-making tools for managing and expanding distribution networks
- The platform includes catchment area analysis, traffic and footfall data, socio-demographics, and competitor benchmarking to help businesses optimize their location strategies.
Geographic Focus
Symaps operates globally with offices in Seoul, Paris, and Taipei, and supports worldwide demographics, allowing businesses to make informed location decisions across various international markets.
Key Services & Benefits
Visualize catchment areas by travel time (walk, car, bike)
Compare two locations directly on the map
Analyze distribution network performance and store success drivers
Benchmark against competitors to identify overlaps and opportunities
Identify white zones and potential new geographical areas
Calculate penetration rates and operational efficiency
Segment and target marketing actions at a local level
Enrich private data with geolocalized public and premium data
Downloadable local market reports with comprehensive geomarketing data
User-friendly interface with easy data import and export
Personalized recommendations for optimal locations
Support for omnichannel strategy development
Target Customers
- Symaps targets brands and retailers across various industries, including restaurants, retail, energy, luxury, new concepts, and market research
- Their solutions are ideal for medium to large enterprises looking to expand their distribution networks, optimize existing store performance, and develop omnichannel strategies
- Companies focused on strategic location planning, market research, and data-driven decision-making are primary customers.
Unique Value Proposition
- Symaps stands out by offering a 100% GDPR-compliant platform that integrates both public and premium geomarketing data
- Their user-friendly interface allows for easy data import and export, and they provide personalized location recommendations tailored to each brand's specific needs
- With global expertise and dedicated support, Symaps delivers reliable and actionable location intelligence to drive business growth and optimize distribution networks.
Pricing
Symaps provides tiered pricing plans, including Premium, Expansion, and On Request options, catering to different levels of geomarketing needs from basic to advanced features. Additionally, they offer local market reports available on a per-unit basis for those not ready for a subscription.
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