
About
- iligo is a research agency specializing in understanding consumer behaviors and measuring marketing levers
- They offer comprehensive solutions in consumer research, communication research, and innovation research to help businesses better understand their target market, evaluate marketing effectiveness, and assess the potential of new products and services.
Geographic Focus
iligo operates primarily in France, as indicated by references to French media habits and participation in events like Radiodays Europe in Athens and The Future of Audio in Paris.
Key Services & Benefits
Consumer Research
Communication Research
Innovation Research
Measurement of marketing leverage impact
Evaluation of digital touchpoints and emotional responses
Assessment of product and service innovation potential
AI-driven research technologies
Target Customers
- iligo targets businesses and organizations seeking to gain deep insights into consumer behaviors and attitudes
- Their services are ideal for marketing professionals, brands, and companies investing in digital marketing strategies, as well as those aiming to innovate their product or service offerings
- Clients likely include large enterprises and agencies looking to measure and optimize their marketing investments and drive product innovation.
Unique Value Proposition
- iligo stands out through its award-winning innovative approaches to research, having received 15 accolades from the Trophées Etudes & Innovations since 2016
- Their expertise in integrating digital technologies and AI into research methodologies, along with collaborations with major companies like Google, Twitter, and Publicis, positions them as leaders in delivering cutting-edge, data-driven insights that drive marketing and product innovation.
Pricing
Pricing details are not available on the website.
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