ideactif marketing direct - idéabase
marketing and advertising company in Clichy, France

About

• Ideabase, a subsidiary of the Ideactif group, specializes in direct marketing and database services
• They offer a comprehensive range of customizable solutions to help businesses effectively target and execute their commercial campaigns, including the purchase or rental of prospect listings, customer database analysis, geomarketing consulting, and data processing.

Geographic Focus

France, with services targeting nationwide and departmental levels, including specific regions and municipalities.

Target Customers

• Ideabase targets businesses engaged in direct marketing, including B2B and B2C sectors
• Their customers include companies seeking to acquire or rent prospect databases, HR managers, training directors, high-income individual owners, and organizations like town halls (Mairies) across France
• Additionally, they cater to businesses requiring tailored association and club databases based on specific geographic and demographic criteria.

Unique Value Proposition

• Ideabase distinguishes itself through over 30 years of expertise in direct marketing and database management
• They offer a wide variety of customizable and on-demand prospect files, ensuring precise targeting for marketing campaigns
• Their seamless online ordering process, compliance with GDPR regulations, and advanced data processing capabilities, including deduplication and geocoding, provide clients with high-quality, reliable data solutions tailored to their specific needs.

Pricing

Ideabase offers economical packages such as the "Formule ECO" for purchasing prospect listings by department at competitive prices. They highlight the availability of affordable online listings and emphasize cost-effectiveness, though specific pricing details are not provided.