doohlabs - leading in-store retail media platform

doohlabs - leading in-store retail media platform
marketing and advertising company in Helsinki, Finland

Founded: 2018

11-50

Helsinki, Finland

marketing and advertising

About

  • Doohlabs offers an advanced in-store retail media platform and digital signage CMS, enabling retailers and partners to target in-store audiences, automate campaign management, and monetize retail spaces through direct media sales or programmatic advertising.

Geographic Focus

Doohlabs operates in over 7000 locations, though specific geographic regions are not detailed.

Key Services & Benefits

    Automated campaign content management including product info, prices, images & availability

    Self-service campaign management for major brands, media agencies & partners

    Automated distribution of campaigns to targeted screens at optimal times and locations

    Integration with sales tools and programmatic marketplaces for flexible media sales

    Advanced digital signage CMS designed specifically for in-store retail media

    Data-driven audience creation and targeting using valuable retail data

    Flexible media sales channels allowing programmatic, direct, and self-service options

    Compatibility with existing digital signage CMS or Doohlabs’ proprietary software

    Seamless integration with thousands of marketing automation applications

Target Customers

  • Doohlabs targets a diverse range of customers including major retail chains with in-store digital screens, media agencies seeking to manage and distribute advertising campaigns, brands aiming to reach consumers directly within retail environments, and partners looking to leverage programmatic marketplaces for media sales
  • Additionally, businesses interested in automating audience monetization and integrating retail media into their existing workflows are key targets.

Unique Value Proposition

  • Doohlabs differentiates itself through comprehensive automation of in-store media tasks, seamless integration with existing digital signage systems, and flexible media sales options including programmatic and direct sales
  • The platform leverages valuable retail data for precise audience targeting and is built by experts with deep understanding of both online media and digital signage, ensuring a robust and user-friendly experience for managing and monetizing in-store advertising.

Pricing

Pricing details are not available on the website.

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