dandelion inc
marketing and advertising company in Toronto, Canada

About

• Dandelion is a premier Ad Tech licensing partner that enhances clients’ digital marketing maturity through access to top-tier ad and data technology platforms, strategic project consulting, and technical skills training
• They offer comprehensive support via their proprietary LAVA model, facilitating effective collaboration between licensors, agencies, vendors, and advertisers.

Geographic Focus

Dandelion has a strong presence in Canada with primary locations in Toronto, Montreal, Calgary, Edmonton, Saskatoon, Vancouver, Victoria, and Winnipeg, as well as a location in Chicago, United States.

Target Customers

• Dandelion caters to a diverse range of clients including small and mid-sized businesses, agencies, and large enterprises
• Their services are tailored for seasoned DIY traders seeking platform certifications, businesses focused on achieving specific KPIs with strategic support, and agencies or brands needing temporary campaign execution assistance
• This broad target audience benefits from Dandelion’s flexible tiered support system, accommodating varying levels of expertise and business needs.

Unique Value Proposition

• Dandelion distinguishes itself by providing exclusive licensing access to a wider array of ad tech and data tech platforms, including cookie-less data solutions and advanced media-buying and measurement tools
• Their commitment to true cost transparency ensures clients are only charged based on media costs, eliminating additional fees
• Additionally, the LAVA model fosters superior service excellence through a structured four-way partnership, enhancing long-term client relationships and support.

Pricing

Dandelion operates on a True Cost model, charging fees solely based on media costs without any additional fees on top of that. Specific pricing details were not provided on the website.