About
- The Canadian Marketing Association (CMA) offers thought leadership, professional development programs, and the Chartered Marketer (CM) designation
- They provide online platforms like CMA NXT, host events and learning opportunities, and offer financial support for marketing professionals seeking to advance their careers.
Geographic Focus
Canada
Key Services & Benefits
Chartered Marketer Designation Program
CMA NXT online career platform
Virtual, on-demand professional development modules
Financial support up to $10,000 for CM program
Networking events and interactive sessions
Thought leadership articles and insights
Fraud prevention workshops
AI and extended intelligence (XI) marketing courses
Emotional intelligence training for marketers
SEO & CRO optimization strategies
Target Customers
- CMA targets marketing professionals in Canada, including those in career transition, unemployed or part-time marketers, post-secondary students, and recent graduates
- They also cater to individuals seeking to earn the Chartered Marketer designation and businesses interested in fraud prevention and AI-driven marketing strategies.
Unique Value Proposition
- CMA stands out as the only marketing designation body in Canada, offering the Chartered Marketer (CM) designation
- They provide comprehensive financial support up to $10,000 through the Digital Marketing Skills Canada initiative, and their CMA NXT platform bridges the gap between education and a marketing career
- Additionally, CMA serves as the authoritative voice for marketing in Canada, advocating for the profession with the government.
Pricing
Financial support up to $10,000 is available for eligible marketers to complete the Chartered Marketer (CM) program through the Digital Marketing Skills Canada initiative.
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